Customer Operations Performance Center Inc. (COPC Inc.), a provider of operations management and performance improvement for service operations, announces it is unveiling SmartMarks, the first global, 100% audited benchmark database for contact center and BPO operations.

 
SmartMarks is a global database that will enable companies to compare their contact center performance targets and results with peers, as well as competitors.  The database is comprised of completely audited data from more than 1,000 COPC Inc. global operational assessments. SmartMarks is the only benchmark database in the industry comprised of 100% audited data.
 
SmartMarks Key Features:
 
  • Contains 12 to 36 months of benchmark data culled from over 150 unique metrics focused on revenue, service, quality, and cost, including all metrics required by the COPC Family of Standards. 
  • Drawn from more than 1,000 COPC Inc. assessments performed in over 50 countries.
  • Filters data by service application; provider type, end user segment services, and assessment type; geography (region, country, city); industry; volume. 
  • Compares performance to peers by quartiles; profiles trend data vs. point in time snapshots; breaks down specific target levels within a metric (e.g. Service Level 80/20 vs. 90/10).
  • Uses data aggregated and coded to protect client confidentiality at all times. 
  • Offers proprietary access for COPC Inc. consulting clients.
Since 1996, COPC Inc. has helped more than 1,000 organizations in 50 countries improve customer service by using the COPC Family of Standards, the industry’s first and most comprehensive set of performance management operating models for customer service operations. 

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