By Anthony Deutsch, Associated Press


Dutch media company VNU NV, the owner of Nielsen Media Research, agreed Monday it would acquire U.S.-based health care data provider IMS Health Inc. for a cash and stock deal valued at $6.57 billion, marking one of the biggest consolidations in the growing industry of data collection.

The purchase, expected to close in the first quarter of next year, will be VNU’s largest since buying the Nielsen television ratings provider in 2001. The joint company would have had an estimated revenue of $5.6 billion in 2004, VNU said.


For this complete story, please visit VNU Buying IMS Health in $7 Billion Deal.


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